Small business owners often develop their own tricks of the trade once they have a few years of experience under their belt. Gaining wisdom only comes from experience, but a few words of advice from other entrepreneurs
can never hurt.
Entrepreneurs should stay active with social media, whether on Twitter, Facebook or Foursquare. It may also be a smart business move to leverage Groupon or a similar daily coupon deal website. Additionally, keep up with blogging and start considering your website's content, marketing and how it will be maintained. Instead of trying to dive in entirely, start slowly with an easy blogging website such as Tumblr and a basic FlipCam.
"Stay small and stay in the business of servicing people and making every touch point you create count," Lisa Barone wrote on Small Business Trends.
Barone advises that small business owners stay transparent with consumers, letting them get to know staff members, projects the company is working on and being honest if the company hits a hurdle. This is a relatively simple for small businesses, but as they grow it becomes more and more difficult to do.
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